Local SEO Audit

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Pricing

We do not publish rate cards. Every quote is put together after we look at your category, your city and how competitive the map pack already is.

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Local SEO Audit

Local SEO Audit

Nearly every engagement starts here, because the honest answer to what is wrong with your local visibility is that nobody knows yet. It might be a duplicate listing. It might be the wrong primary category. It might be that the two businesses above you have four hundred reviews and you are not going to win that box this quarter.

The audit answers one question: where is the effort best spent first. You get a short list ranked by impact, not a sixty-page export that nobody in the business will ever read.

What we look at

Profile completeness

Every field on your listing, checked against what the businesses currently outranking you have filled in.

Category strategy

Your primary and secondary categories compared with the ones the map pack winners actually use.

Listing consistency

Every citation we can find, flagged where the name, address or details disagree with each other.

Reviews and responses

Volume, recency, rating and reply rate, benchmarked against the nearest three competitors.

Website and structure

Whether the site supports the profile: mobile speed, service and area pages, structured data, contact clarity.

Grid visibility

Where you actually appear across a grid of search points around your address, rather than from one spot.

What you get

  • A prioritised list of the five things costing you the most visibility right now
  • Full findings grouped by area, each with effort and expected impact noted
  • A visibility grid showing how far your listing reaches around your address
  • A side-by-side comparison with the three businesses currently above you
  • A ninety day plan you can follow with us or with anyone else
  • A walkthrough call to go through the findings with whoever will act on them
5

priority issues, ranked by impact, instead of a hundred item checklist

How the work runs

The audit takes seven to ten working days from the point we have access to the profile and analytics. That includes the grid scan, the competitor comparison and the write-up. The walkthrough call is scheduled in the following week, and the plan is written after that call so it reflects what your team can realistically take on.

Questions about this service

Manager access to your Google Business Profile, read access to analytics and Search Console if they exist, and the details of any directory logins you still have. If nobody knows where the profile logins are, that is often finding number one.
Yes, and some clients do exactly that. The plan is written so an in-house marketer or a capable office manager can follow it. There is no obligation to continue with us.
Then we say so and explain why, usually with the review counts and the category data behind it. That is a cheaper answer to receive at the audit stage than after six months of retainer.
It is quoted on its own, and if you continue with implementation the audit fee is credited against the first month. Send us your business name and city and we will quote it.
Get started

Find out what your listing looks like from the street

We run a free first look at your Google Business Profile, your listings and the businesses currently sitting above you in the map pack.

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